Quick answer: Most studios track DAU/MAU but not bug rates. Per-week new-bug count, fix rate, and crash-free percentage are the operational quality metrics that predict retention.
Bug rates are leading indicators. Track them; product health follows.
New bugs per week
Top-level number; trend chart. Spike = recent regression; growth = increasing surface area.
Fix rate per severity
Sev-1 closed within 3 days; sev-2 within 2 weeks. Track per quarter.
Crash-free percentage
Per build and overall. Below 99% = action item.
Dashboard for executives
One page; four metrics. Updated weekly. Executives see; product follows.
“What you measure shapes what you ship. Measure quality.”
Build the dashboard early. Sharing it with non-engineering leadership is part of the institutional shift.